RACHEL PIENKOSZ RESUME
Skills
Writing:
Copywriting, Creative, Academic
Google Suite, Microsoft Office, MailChimp
Content:
Development, Creation, Strategy, Analysis , Graphic Design
Canva, Photoshop, Meta Business Suite, Airtable, Plann, Asana, monday.com
Video:
Video Editing, Videography, Audio Mixing
Adobe Premiere Pro, CapCut
Social Media:
Instagram, TikTok, Facebook, Twitter/X, Google Business, Reddit
Work History
Communications & Integration Intern - Universal Destinations and Experiences
- Created copy and graphics for town halls, weekly updates, emails, newsletters, leadership meetings, team initiatives, and more to excite and inform about events and updates in the Digital & Technology department.
- Assisted leadership in creating and executing internal communications strategies to increase connectivity and understanding across teams globally.
- Institued several new projects to streamline communications including SharePoint optimization, enhanced newsletters, and video communications.
Social Media Marketing Manger - Into The Magic Vacations
- Curated content, created strategic social plans, and wrote copy for social posts and marketing materials for the Instagram, Facebook, and TikTok pages of Into the Magic Vacations
- Used effective copy to create several multi-platform viral videos (the highest one, gaining six million views on Instagram and one million views on TikTok), which lead to an 80% increase in client inquires and an over 1000% increase in following on Instagram.
- Created original content for the intothemagicvacations.com website and collaborated with Disney Travel Agents and the Universal Partner Community to provide clients with vacation planning resources and deals.
Social Media Content Creator & Podcast Assistant - MissInformed Podcast
- Created engaging, brand-focused video and static social content, creating social content, connecting a cohesive, image across the Facebook and Instagram platforms of MissInformed Podcast.
- Coordinated episode details with interviewees, prepared interview questions, created episode transcripts, and assisted with the production of podcasts.
-Facilitated the growth of 2,000 followers through engaging social content and interaction.
Content Intern - Avenue Z
- Created engaging, user-centric content for a variety of clients across a diverse range of industries and effectively managed time to get clients deliverables within a quick deadline.
- Employed marketing tactics to lead-nurture email campaigns, SEO-focused blog articles, conversion focused landing pages, social media posts, and more.
- Utilized AI tools like Perplexity and ChatGPT for idea generation, messaging guidance, and formatting support.
Social Media Intern - Case Creative Co.
- Filmed and edited original content, wrote social copy and created story posts for the Instagram and Facebook of Case Creative's client portfolio and owned social posts.
- Studied analytical tools to measure the success of social media efforts and collaborated with clients to maximize social strategies.
- Effectively utilized task compiling and content planning software to keep clients on schedule.
Education
BA Advertising and Public Relations - University of Central Florida
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Training Programs - Fashion Institute of Technology, New York Film Academy, Savannah College of Art & Design